
Victims are empowered to break free from abuse.
Allstate Foundation Purple Purse® has dedicated over a decade to breaking the cycle of domestic violence and financial abuse. Today, we can confidently say that our efforts have positively affected survivors and the resources they rely on.
Victims are becoming survivors.
So far, we’ve helped 1.3 million people escape abuse and rebuild their lives through financial empowerment.
A 2014 study by Rutgers University found that the Purple Purse Moving Ahead Financial Empowerment curriculum, created in partnership with the National Network to End Domestic Violence, significantly improved survivors’ ability to take control of their finances.
Hear from those Purple Purse has helped.

Explore the tools that help us make a difference.
Purple Purse offers support through a variety of programs, campaigns and resources. Take a closer look at how we empower domestic violence nonprofits and the survivors